Tuesday, March 07, 2006

Need a laugh? Read these bloopers

Here's some classic advertising copy bloopers that I just read in Clayton Makepeace's newsletter. I'm sure Clayton won't mind me sharing them.

A housekeeping service:
Tired of cleaning yourself? Let ME do it!

A used car dealer:
Why go elsewhere to be cheated? Come here first!

A swimwear shop:
Our bikinis are exciting. They are simply the tops.

A mortgage company:
Ask about our plans for owning your home

A dry cleaner:
We do not tear your clothing with machinery. We do it carefully by hand.

They're good for a laugh ... just make sure you don't put any bloopers like this in YOUR ad copy!

Wednesday, March 01, 2006

Who's the top Internet marketing guru?

There's a fascinating site called gurudaq.com, which lists the world's top Internet marketing gurus ... rather like the sharemarket ... they go up and down according to what they're doing, how many visitors their sites are getting and how much profit they're making.

It's a novel way of showing who's who on the Internet Marketing Scene... and I've been going back there regularly for several months.

John Sikora, who runs the site, posts a daily Gurudaq index at
http://www.gurudaq.com/internet_marketing_guru_index.php

Number 1 for as long as I've been visiting is Ken Evoy, founder of Sitesell.com. Ken is way out in front with an index of 432.72. Next is Derek Gehl on 174.32 ... as you can see, a long way behind Ken Evoy ... and third is Alan Gardyne on 44.70. Take a look at the index, you'll be fascinated. If you're looking for a 'guru' to follow, this is a good place to start.

I can understand why Ken Evoy is rated so highly. His books and products are absolutely brilliant and he is one of the most ethical guys in Internet marketing circles. I have read several of Ken's books, including Make Your Site Sell, Make Your Words Sell, The Service Sellers Masters Course ... and several others. I have also studied the user manual that goes with Ken's SiteBuildIt, which is a website buildinging software and marketing package all in one. At just $299 a year, it includes everything you need to get a website up and running and making money. For a beginner at Internet marketing who wants to get into profit as fast as possible, there's no better way than to invest in SiteBuildIt.

I have not used SiteBuildIt, simply because I have pretty good web design skills myself and don't need the website builder part of the package. But I have studied the SiteBuildIt user manual thoroughly and tried to apply its guidelines with all my own websites.

I have a page on my site dedicated to SiteBuildIt: http://plainwords.co.nz/how-to-build-a-website.htm if you're interested in going down this track.

It's hard to see anyone challenging Ken Evoy for number one spot on gurudaq.com for a long time yet. So if you're looking for a genuine guru to follow, he is my number one recommendation.